It's #1, BUT "The Golden Compass" is not as shinny as "Enchanted".

The new anticipated, fantasy Chris Weitz directed picture "The Golden Compass," opened #1 at the Box Office but still not going as strong as #2 Disney's "Enchanted" (total gross: $83.9M). "The Golden Compass" was reported to have cost around around $250-$300M++ to make (including marketing and promoting) and only earned a total $26.8M. Much lower then expected (AND WANTED) by studios and analyst. The film starts Oscar winner Nicole Kidman and recent 007 Daniel Craig.